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About MAHENO & CO
MAHENO & CO was born from a simple frustration — finding a hat that actually fits.
Like many people with larger head sizes, we were tired of hats that were too tight, sat too high, or simply weren't designed with us in mind. So we set out to create something better.
MAHENO & CO specialises in premium oversized headwear, designed for comfort, confidence and everyday wear. Our hats are available in XL, 2XL and 3XL sizing, providing a genuine fit for those often overlooked by traditional brands.
Founded by a proud Māori woman, MAHENO & CO is built on the values of identity, quality and connection. While our Essentials Collection offers clean, timeless styles for everyday wear, our Heritage Collection honours our Māori roots through limited-edition designs inspired by culture, heritage and storytelling.
Every hat is designed with purpose — from premium materials and quality embroidery to thoughtful sizing and distinctive details.
Whether you're wearing an Essentials piece or a Heritage release, our mission remains the same:
To create premium headwear that fits properly, feels comfortable and can be worn with confidence.
MAHENO & CO
Built For Bigger Fits.